Penny Wise – Pound Foolish?

Penny Wise – Pound Foolish?

Selling a house can be one of the most stressful and demanding projects you undertake in your lifetime. Psychologists tell us that such a move can be as emotionally devastating as a divorce or the loss of a loved one. Yet some people compound the stress of an...
A Curve in the Real Estate Road

A Curve in the Real Estate Road

Changes are afoot. Sydney’s real estate market is making the turn from a seller’s market to one that favours buyers. This can sometimes mean downward adjustments in your sale price, going all out in your staging plans, and/or engaging a more upscale set of furnishings...
The Curated Home

The Curated Home

Making the most out of your property prior to listing it on the real estate market is practically a no-brainer. With the many, many houses and apartments on the market for sale these days – about 26 percent more inventory this year over last  year – doing everything...
It’s Subliminal

It’s Subliminal

Your house is immaculately clean, freshly painted, repaired to the hilt. Now your selling agent asks you to stage it. What? Isn’t it staged already? Without furnishings, your house is only half-baked, so if you plan to serve it to your guests (read, potential buyers)...

All Decked Out

Consider the display home of yesteryear. When some astute real estate professional realised that selling a house could be better accomplished when you had a completely furnished unit to illustrate its beauty to potential buyers, the real estate world changed forever....

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